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Ne Tentes aut Perfice -If somethings worth doing, its worth doing well

Jonesthephone

Magic4

Established in 2000 as the first spin out from Philips Consumer Electronics Magic4 was built on the IPR and business plan developed by myself.

 Magic4 was global # 1 independent supplier of enhanced messaging client software to the mobile handset vendors. Within 2 years magic4 established primary position in the supply of messaging and multimedia software with 20+ major handset clients. Magic 4 customers include Motorola, Ericsson, Samsung, Panasonic, Trium, Sagem, Philips and Nokia.

Magic 4 became a Tornado Insider top 100 company in 2001.

Investor included Philips, 3i and Motorola

Magic4 was bought by Openwave Systems for $86 Million

 

Key achievements

 

· Challenging my Start up team to give up safe pensions and good salaries to create a very focussed organisation to change the mobile handset world and get bought out with 4 years.

· Raising $20 million in 2  rounds of funding within 9 months of startup as market was going down in 2000.

· Creating the innovative IPR which transformed SMS from a text bearer service into a multi-media application delivery mechanism.

· Delivering enhanced messaging as a fully standardised and functional service for 3GPP then evolving product portfolio to provide a complete messaging solution for EMS, MMS, email and IM

· Managing the adoption of magic4 IPR into the 3GPP standards messaging, multimedia and Applications delivery

· Creating and delivering a vision which has resulted in features which millions of people use each day

· Developing the company into a global organisation with offices in Asia, USA, Sweden, France, Germany and the UK

· Become the number one global supplier within 2 years

· establishing a customer base on 3 continents

 

 

 

Dec 1999 – April 2002

Role: Co-founder CTO & CEO

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